What to Expect Ahead of The Next Commercial Real Estate Boom
As new technologies and changing customer preferences continue to shape the commercial real estate market, experts predict a boom in 2022. Looking ahead to the future of the commercial real estate, experts, such as Moe Mathews — who has been in the real estate business for more than 20 years, expect a number of trends to play a large role in shaping the market in the coming years.
Read on for more details about the commercial real estate trends that should help you plan for the future of your business or investment property.
Urban Growth and Development
Commercial real estate development is expected to increase as cities continue to grow rapidly.
“With an estimated 4 billion people expected to live in cities by 2050, commercial real estate will likely play an even larger role in the future of urban growth,” says Moe Mathews.
The growth of cities is also expected to have an impact on the commercial real estate industry, particularly regarding the way real estate is used. As people’s lifestyles are increasingly based out of cities, commercial property is expected to see increased usage as restaurants, retail stores, offices, and other uses that traditionally had lower demand are now desired in urban environments.
Customer-Driven Investment
As customers become more and more technologically savvy, leading commercial real estate companies are turning toward customer engagement as a key source of growth. With the increasing impact of technology on commercial real estate, companies are turning toward digital marketing as a key source of growth. This shift toward customer engagement and digital marketing has led to a boom in investments that directly serve customer needs. Property owners are turning toward investments that can respond to customer needs through the use of technology, such as smart buildings. These buildings are designed to keep track of energy usage and automate features such as lighting and temperature to help reduce costs and increase customer satisfaction.
“With an increasing number of customers looking for smart buildings investments in this area are expected to see strong growth in the coming years,” indicates real estate expert, Moe Mathews.
Artificial Intelligence in Real Estate
As commercial real estate companies turn toward customer engagement and investments that respond to customer needs, artificial intelligence is expected to see increased use as well. Real estate companies are exploring the use of artificial intelligence to automate manual processes such as legal and mortgage processes. Using artificial intelligence in this way is expected to greatly reduce the time it takes to complete these tasks, leading to an increase in investments that can respond to customer needs. At the same time, real estate companies are also exploring the potential use of artificial intelligence to help customers make more informed real estate decisions. Moe Mathews expects this type of artificial intelligence to become more common in the coming years, particularly in areas like real estate search where real estate companies can help customers find the right property more quickly.
Digital Marketing and Big Data
“Commercial real estate companies they are also turning toward digital marketing as a source of growth,” says Moe Mathews.
Real estate companies are increasingly turning toward digital marketing as a way to reach customers and provide them with information about property offerings. This shift toward digital marketing is expected to further increase the use of artificial intelligence, allowing real estate companies to provide customers with information about properties and make more informed real estate decisions. At the same same time, real estate companies are also turning toward data as a key source of growth. As commercial real estate companies invest in data collection, this trend is expected to see strong growth in the coming years.
Bottom Line
As the commercial real estate market continues to grow, experts predict that the boom will be driven by urbanization, increased investment demand, and the use of big data and AI. With these trends in mind, you can prepare for the future by investing in your company’s infrastructure and swinging into action with new marketing strategies that incorporate digital marketing and AI.
Originally published at https://moe-mathews.blogspot.com on August 8, 2022.